Welcome to Just Cards Direct Wholesale
Tel: 01777 807664
Free UK delivery on orders over £75.00+VAT
About Us

About Us

Just Cards Direct is an award-winning UK-based card and gift company, specialising in high-quality design-led general and Christian products, as well as fairly-traded items. Established in 2007 by Anne Horrobin (now Anne Stiles), Just Cards Direct has become an internationally recognised company, best known for its vibrant and inspirational designs.

What’s the "Just" in Just Cards?

The "just" refers to Justice! We aim to stand tall in upholding ethical business principles and fairly supporting craft makers in Africa, producing our beautiful handmade gifts. Our fairly-traded products are made by small groups of crafts people in Rwanda, Kenya and South Africa - countries that are all close to our hearts.

The "just" also speaks of our commitment to partner financially with selected Christian charities, many of which work in the developing world. It’s been a privilege to donate over £55,000 in the past few years to our partner charities. By ordering through our website, you can make a contribution to these charities, by selecting a charity at the checkout stage. We will then donate 10% of your order value to that charity.

We also support several Christian charities in the UK by producing their annual Christmas card range, as well as helping them with sales and distribution.

Our Products

Over the years, our range has expanded from cards, into gifts, and then books. It’s been amazing to see how our designs, ideas and good quality products have blessed and encouraged many. We receive many wonderful messages, thanking us for our products, which we love.

Most of our designs are created using a mix of fabric, watercolours and graphic design. We are privileged to have worked with artist Jacqui Grace for the last 9 years, as well as Emily Lee, our graphic-designer.

Our products are designed in the UK and printed on sustainably sourced paper.

Awards & Achievements

In 2015 we teamed up with Jacqui Grace to produce a series of Christian colouring books, starting with Images of Grace.

Images of Grace went on to win best Christian gift product in the UK in 2016.

Our Coaster range won best Christian gift product in 2018.

In 2017 Images of Grace was published in the USA by Baker Publishing, selling over 70,000 copies in the first year.

Meet Our Director

Anne Stiles

Anne has a passion to produce design-led books, cards and gifts that encourage and inspire people worldwide. She initially set up Just Cards Direct in 2007 and, more recently, Just Cards Publishing. At the same time, her heart is for helping the poor, and we have supported craft projects and donated money wherever possible.

Where we sell...

Our products are available in Christian bookshops across the UK, online via our website, through charities (for example Barnabas Fund), and internationally through our distributors overseas.

Wholesale & Churches

Trade accounts are available on our website and if you are reselling products in a shop then you will be eligible for a trade account. Please apply for an account on our wholesale page. We have also developed a partnership programme with churches, charities and organisations, enabling them to buy products from us at 25% discount. Visit our Church/Groups page for more information.

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