Welcome to Just Cards Direct Wholesale
Tel: 01777 807664
Free UK delivery on orders over £75.00+VAT
About Us

About Us

Just Cards Direct is an award-winning UK-based Christian card and gift company, specialising in high-quality design-led general and religious cards and gifts, as well as fairly-traded items. Established in 2007 by Anne Horrobin (now Anne Stiles), Just Cards Direct has become an internationally recognised company, best known for its vibrant and inspirational designs.

What’s the "Just" in Just Cards?

The "Just" refers to Justice! We aim to uphold ethical business principles and fairly support craft makers in Africa, who are producing our beautiful handmade gifts. Our fairly-traded products are made by small groups of crafts people in Rwanda, Kenya and South Africa - countries that are all close to our hearts.

The "just" also speaks of our commitment to partner financially with selected Christian charities, many of which work in the developing world. It’s been a privilege to donate over £55,000 in the past few years to our partner charities. By ordering through our website, you can make a contribution to these charities, by selecting a charity at the checkout stage. We will then donate 10% of your order value to that charity.

We also support several Christian charities in the UK by producing their annual Christmas card range, as well as helping them with sales and distribution.

Our Products

Over the years, our range has expanded from Christian cards, into general cards, then gifts, and finally books. It’s been amazing to see how our designs, ideas and good quality products have blessed and encouraged many.

Most of our designs are created using a mix of fabrics, watercolours and graphic design. We are privileged to have worked with artist Jacqui Grace for the last 9 years, as well as artist Vickie Price and Emily Lee, our own incredible graphic-designer.

Our products are designed in the UK and our cards are printed in the UK on sustainably sourced paper.

Awards & Achievements

In 2015 we teamed up with Jacqui Grace to produce a series of Christian colouring books, starting with Images of Grace.

Images of Grace went on to win best Christian gift product in the UK in 2016. Our Coaster range won best Christian gift product in 2018.

In 2017 Images of Grace was published in the USA by Baker Publishing, selling over 70,000 copies in the first year. They went on to publish our other books, Images of Hope, Images of Joy and Words of Grace in the USA.

Meet Our Director

Anne Stiles

Anne has a passion to create contemporary Christian cards, gifts and books that encourage and inspire people worldwide. She initially set up Just Cards Direct in 2007 and, more recently, Just Cards Publishing. At the same time, her heart is for helping the poor, and we have supported craft projects in Africa and donated money wherever possible.

Where we sell...

Our products are available in Christian bookshops across the UK, online via our website, through charities (for example Barnabas Fund), and internationally through our distributors in Australia, New Zealand and the Netherlands.

Wholesale & Churches

Trade accounts are available on our website and if you are reselling products in a shop then you will be eligible for a trade account. Please apply for an account on our wholesale page. We have also developed a partnership programme with churches, charities and organisations, enabling them to buy products from us at 25% discount. Visit our Church & Groups page for more information.

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